Hastings Property Group
The Challenge
Leads from multiple listing sites and web forms were manually copied into the CRM, causing delays and dropped follow-ups.
The Solution
We built automated intake and routing so every lead lands in Lofty CRM instantly, tagged and assigned to the right agent with automatic notifications.
The Results
Manual data entry eliminated entirely
Average first-contact time reduced to under 10 minutes
Zero leads lost to manual entry errors since launch
Technologies Used
Lofty CRMZapierNode.js
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